Susquehanna University
Students in this major study the business models and unique marketing strategies that are often counter-intuitive but integral to the successful management and marketing of luxury brands. Students develop an advanced awareness of consumer behavior and consumer relationship management and learn to apply effective strategic marketing techniques to this fiercely competitive market.
In-Person
Credentials this program stacks toward
No program pathways.
Detailed information about this program
No detailed information available.
What you need to earn this credential
No requirements listed.
Eligible funding programs
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Scholarships
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