Heathcare Marketing Analytics

Texas A & M University-College Station

CourseMKTG 451

Data-driven marketing strategy for healthcare industries, data handling and management techniques; use of statistical software to estimate marketing models; project-based course focused on healthcare industries to improve quality of health.

Credits: 3 credits
Course Code: MKTG 451

Related Courses

Prerequisites, corequisites, and courses that build on this one

Prerequisites

Complete these courses before enrolling

MKTG 321
Marketing
3 credits